Thursday, 12 May 2016

Video game addiction can lead to sleep deprivation

Video game addiction can lead to sleep deprivation, thereby putting the players at serious risk of numerous health issues associated with sleep loss such as obesity and cardiovascular diseases, warns a study.

"This is an important phenomenon to understand. We are seeing that some children and teens develop serious addiction-like symptoms to video games," said co-author of the study Katherine Morrison, associate professor of pediatrics at McMaster University in Hamilton, Canada.

video-game-addiction-can-lead-to-sleep-deprivation"It affects a vulnerable population of children and youth, can impact social interactions amongst youth and, as our research shows, can drive health issues," Morrison noted.

For their research, the team studied a group of children and teenagers aged 10 to 17 who were in lifestyle management programmes - either for weight management or lipid disorders. 

The study looked at whether the video game habits of the group had an impact on sleep habits, obesity and cardio-metabolic health.
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Clothing brand to highlight social issues in society

To address burning social issues in the country, clothing brand Denizen has used three dimensional animation to make a comic series on apparels with characters that depict the youth.

The target audience of the brand is the forward-thinking individuals who understand the rights and wrongs and the need for the country.

clothing-brand-to-highlight-social-issues-in-societyThe comic series have illustrations which come with three lead characters, wearing Denizen outfits, read a statement

The story revolves around three characters Daniyal, Mikael and Natasha who come from different walks of life and become the best of friends due to their common interest in bringing a positive change in the society without breaching the law. 

The characters are young students, who are not super heroes but are common people with their own individual strengths.

Don't make important decisions on empty stomach

Decisions are best taken when you are full. Researchers have found that the hormone ghrelin -- that is released before meals and is known to increase the appetite -- has a negative effect on both decision making and impulse control.

"For the first time, we have been able to show that increasing ghrelin levels that are seen prior to meals or during fasting, causes the brain to act impulsively and also affects the ability to make rational decisions," said one of the researchers Karolina Skibicka from Sahlgrenska Academy, University of Gothenburg in Sweden.

dont-make-important-decisions-on-empty-stomach
When hungry, the hormone ghrelin is produced in the stomach. In the new study conducted on rats, the hormone has been shown to have a negative effect on decision making capabilities and impulse control.

The rats can be trained to be rewarded (with sugar) when they execute an action such as pressing a lever ("go") -- or instead they can be rewarded only when they resist pressing the lever ("no-go") when an appropriate signal is given. 

They learn this by repeatedly being given a signal, for example, a flash of light or a buzzing sound that tells them which action should be executed for them to receive their reward.
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Feel good about your looks and enjoy super sex life

People who are happy and confident about their appearance are more satisfied with their sex lives, have better self esteem and enjoy healthy relationships with their spouses, a study reveals.

According to the researchers, body image is strongly linked to overall life satisfaction and feelings about romantic relationships.

feel-good-about-your-looks-and-enjoy-super-sex-life
"The study shows that men's and women's feelings about their weight and appearance play a major role in how satisfied they are with their lives overall," said lead study author David Frederick from Chapman University in the US.

The findings are consistent with the emphasis placed on the importance of being slender for women and for appearing athletic and lean for men. 

"It would seem, therefore, that we still have a long way to go before we achieve the goal of being truly happy with their bodies," Frederick added in the paper published in the journal Body Image.

The team analysed more than 12,000 participants between ages 18 and 65 years and asked questions focused on personality, beliefs about romantic relationships, self-esteem, television viewing and personal characteristics.

69th Cannes Film Festival started

The 69th Cannes Film Festival (Festival de Cannes) officially kicked off on Wednesday evening in the southern French sea resort of Cannes.

69th-cannes-film-festival-startedFollowing the red carpet where the jury and the crew of the opening film were presented to the grand public, the opening ceremony, hosted by French comedian Laurent Lafitte, took place in the Palace of the Festival.

This year's opening film was chosen to be Woody Allen's latest film "Cafe Society". Having already opened the festival twice, "Hollywood Ending" in 2002 and "Midnight in Paris" in 2011, Woody Allen has opened three times the festival, according to Xinhua.

Om Puri injured while shooting, undergoes minor operation

Veteran actor Om Puri has said that he hurt his elbow while shooting for a film and had to undergo a minor operation to treat it.

"I was shooting in Bhopal when I slipped and fell on a concrete floor during a running shot. There was a big injury on my elbow. I had to undergo a minor operation. I'll be fine within 10 days," the actor said. 

om-puri-injured-while-shootingHe was present at the success bash of Disney production house's three films - "Baaghi", "Captain America: Civil War" and "The Jungle Book". 

Without revealing the name of the film, he said, "It is a film based in India, Pakistan and London. The producer-director is from Dubai. It is about the relationship of two friends -- a Pakistani and an Indian. It is a pleasant kind of story, a very nice, warm story."

Puri had also said in January that he had finished the shooting of another Pakistani film, "Actor In Law", which is his first Pakistani film. It's not clear if he was talking about the same film.

He lent his voice to the character Bagheera in "The Jungle Book", which has become a big success worldwide. He has recorded for the Hindi dubbed version. "I've heard a lot of praise for it," he said.

Deepika Padukone endorsing real estate property

Bollywood actor Deepika Padukone will soon be seen endorsing Lodha’s premium weekend home development property around a riverside Greg Norman golf course.

Located on the Mumbai-Pune expressway, this exclusive enclave is a short drive from both Mumbai and Pune. Deepika enjoyed staying there as part of the association.

deepika-padukone-endorsing-real-estate-property“Although it was a hectic two days, I enjoyed it so much because it didn't feel like I was working. It was more like enjoying two days of my weekend, experiencing this exclusive enclave... playing golf, relaxing at the spa, sitting by the river and watching a movie,” she said in a statement.

This weekend development will be a home where residents can go relax, play a game of golf, spend quality family time by the riverside promenade, entertain friends and family over the weekends and indulge in outdoor sports.

Rajinikanth's 'Kabali' to release on July 1

Superstar Rajinikanth's upcoming Tamil gangster drama "Kabali" will hit the marquee on July 1, a source said.
rajinikanths-kabali-to-release-on-july-1"The film was earlier slated to release in June. It has been now pushed to July 1. The makers had also planned to release on July 7 but have advanced the release to avoid a clash with Salman Khan's 'Sultan'," a source from the film's unit told.

Directed by Pa. Ranjith, "Kabali" is the story of the rise of a gangster from rags-to-riches.

The makers are currently busy with the post-production work and dubbing. Taiwanese actor Winston Chao joined the team on Wednesday in the city to dub his lines.

To save water, Karan stops shooting

Upset that a lot of water would be wasted amid drought in a shooting sequence, actor Karan Patel refused to shoot for "Ye Hai Mohabbatein" -- until his concerns were met.

to-save-water-karan-stops-shootingKaran had to shoot for a romantic track which required artificial rain, for which a lot of water was to be used. Karan refused to shoot considering the amount of water that would get wasted. 

“I thought the scene was avoidable considering the water crisis we are facing. We at our level should try our best to save and conserve water,” Karan said in a statement.

“I feel it’s our duty as we are looked up by people. This is the least as actors we can do. So I asked the production house to manage and create a scene where they do not have to use water,” he added.

Ian McKellen to inaugurate Kashish 2016

Hollywood actor Ian McKellen will inaugurate the seventh edition of Kashish Mumbai International Queer Film Festival.

Over 182 films from 53 countries will be screened at the festival, which will be held here from May 25 to May 29.

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McKellen will be the chief guest at the festival's opening ceremony, to be held on May 25 at Liberty Cinema. The ceremony is open to all registered delegates of the festival. 

"For too many years, gay characters appeared in films only as comic relief, as often as not meeting a sticky end, as if that’s all they deserved. Increasingly, in India too, the film industry has matured, treating gay people with the same seriousness as straight characters," McKellen said in a statement. 

Parineeti Chopra starts 'Meri Pyaari Bindu' shoot

Actress Parineeti Chopra is happy she has begun to shoot for the upcoming film "Meri Pyaari Bindu" in the City of Joy.

Parineeti, last seen on screen in Shaad Ali-directed "Kill Dil", says her co-star Ayushmann Khurrana will join the set soon.

parineeti-chopra-starts-meri-pyaari-bindu-shoot"It all begins in the City of Joy! Bindu’s favourite Abhimanyu will be here soon. Watch out for Ayushmann Khurrana. 'Meri Pyaari Bindu'," Parineeti tweeted on Thursday.

The "Ishaqzaade" star will be seen essaying the character of an aspiring singer in the Yash Raj Films (YRF) movie and she will also croon a number for it.

Ayushmann will be seen essaying the character of an author named Abhimanyu Roy, and flaunts a bearded look for it.

"'Meri Pyaari Bindu' Parineeti Chopra I love it when the Bindu in you says such things," Ayushmann tweeted.
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Former beauty queen to produce show on Assamese culture

Former Miss Teen Northeast #MahikaSharma is set to produce a TV show focusing on #Assamesefashion, food items, festivals and more.

former-beauty-queen-to-produce-show-on-assamese-culture
"People have tried to explore Assam, but it's not been explored to the point that it should be. And I want to let the world know about it," the 21-year-old said in a statement. 

She believes that people, in general, get inspired by actors on TV shows. So, she wants to use the medium to popularise her state's culture. 

"I am sure it will help mekhla chadar and Assamese fashion become more popular. Maybe, even a few Assamese words get famous and common among people," said the model-turned actress.
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Wednesday, 11 May 2016

Beauty myths busted

Does application of castor oil increase growth of eyelash and eyebrow hair or is cleansing milk a more effective way to clean deep pores? An expert separates myth from reality.

Here's what Dr.Navin Taneja, director of The National Skin Centre, has to say: 

♦ Myth: Skin cream and moisturiser with vitamins A, E and other plants extract prevents ageing and skin wrinkling.

beauty-myths-bustedReality: Most of these substances are not absorbed topically and hence carry no added advantage over a plain moisturiser. Some of them are humectants and thus act as moisturisers and temporarily improve wrinkles.

♦ Myth: Use of castor oil increases growth of eyelash and eyebrow hair.

Reality: Application of any oil does not affect rate of hair growth except for the possible effects of the massage action.

Manish Paul enjoys working in both TV, film industry

Actor Manish Paul, who is seen on both the small screen and Hindi films, says that there isn't much difference between the two mediums for him and he just enjoys whatever work he receives.

"I just enjoy working. I don't think if I'm doing films or TV. Whether it is a film or 'Jhalak Dikhhla Jaa' or a National Geographic show, whatever I get, I give it my 200 percent and that's what I believe in," Manish said at an event here. 

manish-paul-enjoys-working-in-both-tv-film-industry
Manish will next be seen on the big screen in the film "Baa Baaa Black Sheep", where he will share screen space with veteran actor Anupam Kher, who plays his father in the film.

Asked whether his stint in Bollywood has made him too occupied to do television shows, Manish said: "I'm currently shooting for 'Baa Baaa Black Sheep', but television-wise, let's see what I get. It depends on the channels, I just go wherever they call me". 

India beach fashion week set to mesmerize Goa with third season

The third season of India beach fashion week (IBFW) is all set to grip Goa with ace designers like Neeta Lulla and Varun Bahl setting the ramp on fire.

Kicking off on May 20, this season of IBFW continues to be the sought after resort-wear fashion symposium with ace designers showcasing their latest trends to the fashion conscious. 

india-beach-fashion-week-set-to-mesmerize-goa-with-third-seasonA number of new age young designers are debuting on the ramp, hoping to display their creativity and alluring fashion line over the three day event with buyers, top celebrities and HNIs (High net worth individuals) from across the globe.

This year the IBFW will have Lulla opening the week with an experiential show at the Museum of Goa. Her collection is inspired by Chinese flowers like Cherry Blossom and Osmanthus that represents feminity, sensuality and love and romance. 

Colours, patterns that are ruling lingerie this summer!

Wavy prints, orange, lavenders are ruling lingries this summer season, says an expert.

colours-patterns-that-are-ruling-lingerie-this-season
Suman Chowdhury, chief designer of online lingerie brand Clovia has shared some tips on lingerie colours, which are in trend.

♦ Beach Vibe: This season is all about the beach vibe with wavy prints, marine textured, animal print, deep sea motif and algae prints are in trend.

♦ Yellow and orange: Go for glowing yellow or fiery orange lingerie to match the bright sun outside.

♦ Regular wear: For your comfortable, everyday regulars you can go for lilacs and lavenders with delicate embroidery and soft laces that makes you feel simple yet elegant. 

Masaba Gupta launches first kidswear range on Flipkart

Fashion designer Masaba Gupta, known for her quirky designs, on Tuesday launched her debut collection for kids eCommerce marketplace Flipkart.

The online portal will showcase her exclusive collection of this kidswear line on its platform for the age-group of 2 to 9 years, read a statement. 

masaba-gupta-launches-first-kidswear-range-on-flipkartMasaba’s much awaited kidswear line is inspired by everything that kids love and has been designed keeping their comfort in mind. 

Prints on the ‘spring-summer line 2016’ represents candies, chocolates, chirping birds that epitomises joy and energy on relaxed, flowy silhouettes. She has combined pastel and bright hues on soft flowy fabrics to ensure a never ending play time.

After launching her new line of designer bags ‘On Your Mark’ last year, Masaba focused all her attention on the kidswear line. The shoot for the campaign will be held at Adlabs Imagica in Mumbai soon. 

Commenting on her new line of collection, Masaba said: “In comparison to women’s wear or menswear prêt lines, you don’t see attention being given to kidswear. We have tied up with Magic Fairy from Kolkata for the line. The idea was to take all the signature prints from the collection and mix it up with some new stuff.”

Geisha Designs completes 15 years in fashion world

Starting their journey in the fashion industry with a flair for art, architecture, flowers and wanderlust, the brand Geisha Designs, brainchild of designer duo Paras Bairoliya and Shalini Jaikaria, has completed 15 years in the industry.

geisha-designs-completes-15-years-in-fashion-world
Shalini Jaikaria says it has been an exquisite journey with the duo treating every day as a new challenge with new expectations and beliefs, and Paras Bairoliya shares that the duo's "ultimate hope is to amaze ourselves". 

Starting in 2000, the duo have carved a place for themselves in the industry using their craft and vision. 

A few celebrities who have worn Geisha Designs in the last few years are Paris Hilton, Ranveer Singh, Alia Bhatt, Sonam Kapoor, Kangana Ranaut, Kajol, Nimrat Kaur, Jacqueline Fernandez, Anushka Sharma, Sonakshi Sinha, Parineeti Chopra and Nargis Fakhri.

Their first ever collection was the rose, since roses have been an ultimate declaration of love; it became an inspiration for them. They titled it as "Whispering woods".

"Over the last 15 years I have laboured with craftsmen to re-invent romance such that it keeps me motivated and loved. The team which started as just two members proudly has 200 plus skilled craftsmen today," Jaikaria said in a statement. 

How cancer becomes drug-resistant

A team of researchers, including an Indian-American scientist, has found that the major reason cancer drugs fail is that they cannot penetrate the high-pressure environment of solid tumours.

The findings revealed that hyaluronic acid -- a large, naturally occurring molecule -- is primarily responsible for generating elevated gel-fluid pressures in tumours. 

"We show that the gel-fluid phase generates a primary mechanism of drug resistance in pancreas cancer," said lead researcher Sunil Hingorani from the Fred Hutchinson Cancer Research Center in the US. 

how-cancer-becomes-drug-resistant
A hyaluronidase treatment -- family of enzymes that degrade hyaluronic acid -- holds promise for improving patient outcomes for drug-resistant cancers.

In the study, published in Biophysical Journal, the team conducted hyaluronidase treatment in a mouse model of pancreatic cancer and found that it broke down hyaluronic acid as well as normalised the fluid pressure in tumours, allowing vessels to re-expand and thereby overcoming a major barrier to drug delivery.

Tuesday, 10 May 2016

Are we bad at judging our real friends?

Most people feel that friendship is a two-way street, but only half of your buddies would actually consider you their friend, a study has found, adding that this limits their ability to influence them and further impacts on human behaviour.

are-we-bad-at-judging-our-real-friends
Companies and social groups that depend on social influence for collective action, information dissemination and product promotion could improve their strategies and interventions.

"It turns out that we're very bad at judging who our friends are and difficulty in determining the reciprocity of friendship significantly limits our ability to engage in cooperative arrangements," said Erez Shmueli from Tel Aviv University.

“We learned that we can't rely on our instincts or intuition. There must be an objective way to measure these relationships and quantify their impact," Shmueli added in a paper published in the journal PLoS One.

Short sleep linked to poor breast cancer survival

Short sleep duration combined with frequent snoring reported prior to cancer diagnosis may influence subsequent breast cancer survival, says a study.

short-sleep-linked-to-poor-breast
One potential mechanism underlying this relationship is the adverse effect of poor sleep on inflammatory pathways, which may be a contributing factor in the development and progression of cancer, the researchers said.

The study found that women who typically slept less than the recommended 7 hours of sleep per night and were frequent snorers in the years before their cancer diagnosis experienced a poorer cancer prognosis.
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Obesity during pregnancy can make your baby fat

In a warning to soon-to-be mothers, researchers have recommended healthy and nutritious food during pregnancy as excess weight and high blood sugar can make babies prone to childhood obesity.

Being overweight with elevated blood sugar affects the baby's metabolism in the womb.

obesity-during-pregnancy-can-make-your-baby-fat
"When women have elevated blood sugar and gain excess weight during pregnancy, it seems to change the baby's metabolism to 'imprint' the baby for childhood obesity," claimed lead study author Teresa Hillier from Kaiser Permanente Centre for Health Research in the US. 

"We're not sure yet of the exact mechanism of this change but it appears that the baby is adapting to an overfed environment whether from glucose or extra weight," said Hillier in the paper published in the journal Maternal and Child Health Journal.
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Newborns can't actually copy our gestures

If you thought human babies are capable of imitating facial gestures, hand gestures, facial expressions, or vocal sounds right from their first weeks of life after birth, think again! New research suggests that just is not so.
newborns-cant-actually-copy-our-gesturesAfter testing young infants repeatedly over their first couple of months, researchers found no evidence at all that very young infants are capable of imitation.

"Numerous studies from the 1980s and 90s indicated no imitation by newborns, while others claimed it was there," said one of the researchers Virginia Slaughter from University of Queensland in Australia. 

"We wanted to clear up the confusion because the 'fact' that newborns imitate is widely cited, not just in the fields of psychology, neuroscience, and pediatrics, but also in popular sources for parents," Slaughter noted.

The findings now suggest that imitation is not an innate behaviour, but one that is learned in babies' first months. In fact, babies might learn to imitate other people based on watching other people imitate them.

Papaya, tomato, honey help remove skin tan during summer

Use cucumber and rose water to remove the unwanted tan or opt for a tomato, yogurt and lemon juice face pack to get a glowing skin during the summer season, says an expert.



papaya-tomato-honey-help-remove-skin-tan

Pankaj Agagrwal, senior hoemoepath at Agrawal Homoeo Clinic has shared tips for those who face skin tan problems in the summer season. 



♦ Cucumber, rose water and lemon juice pack: One of the best home remedies for removing tan is cucumber and lemon. Lemon gives you skin lightening whereas cucumber and rose water soothes the skin. Mix the three ingrediant together and apply with cotton. Wash after 10 minutes with cold water. Apply the pack everyday. 



♦ Besan and turmeric face pack: This is a combination of bleaching and scrubbing. Turmeric powder adds glow to the skin and reduces tan. Besan works as natural scrub and it also removes dead cells. Add two tablespoon of besan and a pinch of turmeric. Mix it with a one tablespoon of milk and a spoon full of crushed orange peel. Mix with cold rose water and apply. Leave it for 20 minutes.

Monday, 9 May 2016

Eat less to boost your sex life

If you are calorie conscious and have kept your meals to the healthier side to shed those extra kilos, cheer as there is another, bigger reason to do so - better action between the sheets.

According to an interesting study, eating less can not only help people lose weight, calorie restriction can improve mood and cut tension, leading to super sex drive. 

eat-less-to-boost-your-sex-lifeTo reach this conclusion, researchers from the Pennington Biomedical Research Centre in Louisiana analysed the diets of 218 healthy adults who were followed for two years.

They were devided into two groups. One group was randomly assigned to cut their calorie intake by 25 percent.

The other group went on with the regular diet. 

One of the researchers Corby Martin found that the calorie-restriction group reported improved mood and sex drive, www.sciencealert.com reported.
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Being a foodie can actually keep you lean

Do you perceive yourself to be a foodie? If yes, chances are that you may end up influencing the amount of your intake as well as decrease the risk of becoming obese, often attributed to an addiction to food, finds new research.

According to researchers, when the study participants were told that they were great food addicts, they tend to consume fewer calories than those who were told they had low or average score.

being-foodie-can-actually-keep-you-lean
Further, they also reported greater concern about their eating behaviour, which in turn, reduced the amount of time they spent tasting the foods.

"Our research found that participants who believed themselves to be 'food addicts' reduced the amount of time they were exposed to unhealthy foods and ate less as a result," according to Helen Ruddock, doctoral student at the University of Liverpool in Britain.

Deep-pitched voice in males liked to dominance

Male voices are not deeply pitched in order to attract female mates but to dominate the competition with other males, finds a new study that analysed a wide variety of primates including humans.

"We wanted to determine if sexual selection had produced sex differences in humans and closely related species," said David A. Puts, associate professor of anthropology, Pennsylvania State University.

The findings showed that a deep-pitched male voice was seen as dominant by other males but had a smaller impact on attracting females.

Human male traits imply physical aggression and formidability and seem to provide competitive advantages in fighting or threatening other men more than they help attract women.

"We find that masculine traits in humans are not the same as, say, in peacocks where the beautiful tail attracts a mate," said Puts in the paper published in the journal Proceedings of the Royal Society B.

deep-pitched-voice-in-males-liked-to
Also, the researchers found that the depth in the female voices did not affect how attractive they were deemed by male listeners.

However, deeper male voices were rated as more dominant by men and more attractive by women.

In addition, in men with low levels of the cortisol -- stress hormone -- a higher level of testosterone was linked to a deeper voice.

Keep healthy options first to distract kids from junk food

Do you want your children to eat more healthy food and less fast food? Researchers have recommended placing healthy food more visibly, attractively and conveniently so that your child can eat and stay healthy.

Strongly preferred foods, like fries at fast food restaurants or red meat at buffets, are so standard that it can be difficult to get people -- especially children -- to opt for healthier options, even if the healthy option is the default.

keep-healthy-options-first-to-distract-kids-from-junk-food
The findings indicated that more children choose French fries over apples when apples were presented as the default option.

"We guessed that children would opt out of a healthier default when much-loved fries were an option," said David Just from the Cornell Food and Brand Lab in the US.

"We were surprised that this was the case even for a relatively attractive healthy option like apple slices," Just added in a paper published in the journal BMC Research Notes.

Waiting to work with Sanjay Leela Bhansali: Shraddha Kapoor

Actress Shraddha Kapoor says she wants to work with filmmaker Sanjay Leela Bhansali.

"There are many filmmakers with whom I want to work and I am waiting for them to offer a film. I am waiting to work with Sanjay Leela Bhansali. It's my dream to work with him and I hope that happens. I love his cinema,” Shraddha told.

waiting-to-work-with-sanjay-leela-bhansali-shraddha-kapoorThe actress, who is currently termed as one of the successful actresses in Bollywood thanks to her films like “Aashiqui 2”, “Ek Villain” and “Haider”, had a low phase in her career when she started off.

When asked how the industry reacted when she delivered a flop film like 'Teen Patti' and she said: "That time things were different. Post 'Teen Patti' nobody was easily offering films and it was difficult to let people believe in me after coming out of an unsuccessful film. But there were few people who believed in me including Mohti Suri ( director of “Aashiqui 2”).”

Irrfan Khan not starring in 'Dreaded Gangster'

Internationally acclaimed Indian actor Irrfan Khan has denied reports that he will star alongside actor Priyanshu Chaterjee in the upcoming film “Dreaded Gangster”.

irrfan-khan-not-starring-in-dreaded-gangster
Filmmaker Suvahhdan Angre, who will direct the film, earlier claimed that Irrfan would be a part of the film.

However, Irrfan says he has never heard or read any script related to this movie.

“This news is false. If and when I'm part of any project, everyone will know directly from me,” Irrfan said in a statement.

Radhika Apte starts shooting for 'Oysters'

Actress Radhika Apte has started shooting for the short film titled "Oysters".

She took to Twitter where shared that the shoot has started on a "summer night".

radhika-apte-starts-shooting-for-oysters
"'Oysters' shoot begins on a summer night! Oysters, Short, London summer," Radhika tweeted on Monday.

"Oysters", directed by Pratyusha Gupta and written by Sharmila Chauhan, is commissioned by Film London as part of London Calling Plus.

Film London is London's screen industries agency. They connect ideas, talent and finance to develop a pioneering creative culture in the city that delivers success in film, television, animation, games and beyond. 

London Calling, an annual short film scheme, is built on over a decade of experience. It will produce 20 new short films this year. It supports new and emerging filmmaking teams, with 15 short films awarded up to 4,000 pounds.
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Pink dominates women's everyday ethnic wear

Pink is often associated with femininity. And if one goes by a survey, it is a hot favourite colour of women when it comes to everyday ethnic wear.

As many as 28.5 percent Indian women love pink when it comes to their everyday ethnic wear colour, reveals a customer survey done by the online ethnic wear site craftsvilla.com.

pink-dominates-womens-everyday-ethnic
However, common favourites like yellow, red, orange and green, lost out to blue - when it came to second place at 27.2 percent.

Craftsvilla.com co-founder Monica Gupta said in a statement: "Indians are known for their love for colours. Each colour has different significance in Indian culture. When we embarked upon this survey, we were trying to understand what are the colours people like for daily wear, and what are the colours they like for occasion wear."

Maroon and gold trumped other colours to India’s favourite festive ethnic wear colours, among women with 33.9 percent and 31.9 percent preference respectively.